Category: UAE Domain News

Munir Badr, CEO of AEserver was invited to the London Domain Summit as a Keynote speaker. He started his speech right after the welcome speech by Michael Riedl, CEO of CentralNic.

From a vantage point, Munir’s invitation to entrepreneurs and influencers resonated as a call to capture the immense potential that this region offers. The MENA region isn’t just a market; it’s a realm of untapped possibilities and opportunities that a very few have taken up so far. Now, it is ripe situation for this region to prosper digitally and in an unprecedented way. Just for example, the .AE ccTLD landscape grew over 20% in the last year itself. Making it the fastest growing TLD in the region. This presented a golden opportunity for Digital Marketing, Domain, Hosting and Cloud services, Social Media agencies and Blockchain companies to establish themselves and get a head start.

Munir Badr’s presence on the summit stage was nothing short of remarkable. He shed light on the intricate tapestry of DNS and Domain Names in the MENA region, bringing forth a wealth of data and trends that highlighted the monumental growth potential lying beneath the surface. AEserver’s towering influence in the MENA region was palpable as Munir shared the stage. His presentation was laced with the company’s dedication to innovation and empowerment, reflecting AEserver’s role as a beacon for businesses and individuals seeking to navigate the domain landscape. AEserver in itself is the largest Private Domain Name Provider in the UAE.

What truly stood out was Munir’s commitment to actionable insights. This wasn’t just another talk—entrepreneurs and influencers were offered a rare opportunity to engage with a visionary leader who not only shared knowledge but extended a helping hand to those looking to tap into the MENA market’s immense potential. For those who missed out on the London Domain Summit, fear not! Munir Badr’s passion for growth and collaboration isn’t limited to the event stage. If you’re looking to dive into the nuances of the MENA domain landscape or seeking expert insights, don’t hesitate to connect. The conversation is ongoing, and the opportunities are boundless.

To be honest, his articulation was personal which showed how much he believes in the future of the region. It served as a gentle reminder to work what you love and his speech was well received with a round of applause.

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Dubai, known for its modern skyline, thriving business environment, and technological advancements, is set to host one of the most anticipated events in the domain industry – Domain Days. Taking place on 1-2 November 2023, Domain Days will bring together industry professionals, enthusiasts, and experts from the Middle East & North Africa (MENA) region for a two-day extravaganza of networking, knowledge sharing, and business opportunities.

As the premier domain industry event in the MENA region, Domain Days aims to create a platform for domain investors, registrars, registries, monetization, and traffic experts, web 3.0/blockchain domain enthusiasts, hosting/cloud providers, SaaS providers, and industry enthusiasts to connect, collaborate, and stay updated on the latest trends and innovations in the domain industry.

Domain investors will have the chance to explore emerging market trends, gain valuable insights from industry leaders, and discover new investment opportunities. Registrars and registries will be able to showcase their services, forge new partnerships, and expand their network of clients. Monetization and traffic experts will have access to cutting-edge strategies for maximizing the profitability of their domains, while web 3.0/blockchain domain enthusiasts will delve into the world of decentralized domains and explore the potential of this emerging technology.

Hosting/cloud providers and SaaS providers will showcase their innovative solutions for domain management, security, and performance optimization, enabling attendees to discover the latest advancements in the field. Moreover, industry enthusiasts will have the chance to immerse themselves in the domain industry, expand their knowledge, and connect with like-minded individuals who share their passion.

Domain Days will also provide a platform for fruitful discussions on the future of the domain industry, addressing topics such as the impact of emerging technologies, the evolution of internet governance, and the potential of artificial intelligence in shaping the domain landscape.

Early Bird Registration here:

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The UAE’s Telecommunications and Digital Government Regulatory Authority (TDRA) announced an impressive achievement that 46,000 new .ae domains were registered in the UAE in 2022, which brings the total number of domain names to 300,000 until the first quarter of 2023. This 20% growth increase represents .ae as the most widely used and fastest-growing domain name in the Arab region.

The rapid increase in .ae domains reflects the growing interest of government bodies, businesses, and individuals in utilizing the national domain for its several benefits, such as local credibility, regulatory compliance, and intellectual property protection.

The .ae domain has several features, including the availability of distinct names, exceptional user experience, and easy and quick registration. Emiratis can easily register their domain names and other activities within minutes through the list of accredited registrars approved by TDRA. It provides peace of mind in the security of the registration process.

The director of TDRA, Abdulrahman Al Marzouqi, reinforced the importance of registering emiratis in .ae domain names. He said UAE’s economy provides a competitive advantage for businesses and individuals that utilize a .ae domain, as it ties them to this economic strength. It brings confidence to customers and partners that own the domain. Moreover, there are other benefits, including the possibility of acquiring a name relevant to the nature of the business or brand identity. Currently, 23 accredited companies compete to provide domain registration services at competitive pricing and various service options.


Read more on: AEserver Blog
Another great article about Premium .AE Domains

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The E-business awards ceremony 2023 was held yesterday, March 13, at Sofitel Dubai The Palm – The platform to award talent and recognize potential.

Entrepreneur Middle East organizes a number of events every year to honor and support startups, SMEs, and digital businesses in the MENA region. They provide an exciting opportunity to showcase and celebrate the innovative and impactful work of e-businesses in the region. At these events, some of the most significant entrepreneurs in the area exchange ideas, talk about difficulties, and network.

Entrepreneur Middle East honor, celebrate, and acknowledge the most notable and successful people and companies shaping the region’s e-business environment at the Entrepreneur E-Business Awards ceremony. The awards were presented in 30 categories, with tough competition within each category. And only 28 winners were crowned for their projects, innovations, initiatives, and individual efforts.

Now for the surprise news, we are honored to announce that AEserver was nominated for this year’s E-business awards hosted by Entrepreneur Middle East. We are not only a nominee but also the winner in the ‘Best E-Solution Provider Of The Years’ category. The category seeks the best tech solution targeting Middle Eastern SMEs. The winner for this category is supposed to be best-in-class e-solutions that are creative, easy to integrate with the best customer service experience, And AEserver proudly fulfilled these criteria.


Read more on AEserver Blog

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Besides .io and .ai, there have been hardly any “new” country code Top Level Domains (ccTLDs) in recent times that have stood out alongside the already established extensions such as .co, .me, .de or The situation is different with .AE – the country code extension for the United Arab Emirates. High-priced sales of domains like for $300.000 and for $75.000 have put the .AE extension in the focus of businesses and investors alike. But what do we know about .AE and where did its rise come from?

We spoke to Munir Badr, founder & CEO of AEserver. While based in the United Arab Emirates, AEserver operates with customers from all over the world, has a strong presence and footprint in the MENA region, and is currently the largest privately owned accredited .AE domain name registrar by market share. In our interview, Munir not only gives us a lot of insights into the world of .AE, but also about the people in Dubai using these domains and under which conditions the domain landscape has developed there.

1.    Hi Munir, please tell us more about who you are.

My name is Munir Badr; I am the founder & CEO of (AEserver) – a UAE-based company that I started in 2005. Today, AEserver is the household name for domains, web hosting, productivity applications, cloud services, and other web presence solutions and is a critical player in the Middle East.
I have been a UAE resident since 1996; this is my home where I live with my family.

2.    Which TLDs are of particular interest to your customers and your business?

.ae is the ccTLD for the United Arab Emirates, the most popular and widely used local domain (or ccTLD) in the Arab region with over 250,000+ active registrations. In addition to .ae domains, AEserver offers other regional domains such .QA (Qatar) and .BH (Bahrain). The list of available domains is not limited to the local ccTLDs: we support hundreds of popular extensions, including the well-known .com, .net, and a wide variety of new gTLDs such as .email, .online, .photography, xyz, etc.

3.    You have a deep passion for .ae domains, which are available since the early 90ties. Tell us about your first experiences and where this enthusiasm for domains and the .ae TLD came from.

The United Arab Emirates has been booming in the oil, construction, real estate, and hospitality industries. This created a sweet spot for the digital world. The overall growth of this region fueled my passion, and I wanted to mirror this growth onto the national domain name, the .ae. We experienced a tremendous expansion through international clients seeking to start in the UAE’s market and they would naturally look for the matching .AE domain name for their brands.
We offered an easy, all-digital process, including a local representative service to register .ae domains via our website. Seeing happy clients getting the name they want was the best part of my day!
Today, the .ae domain is an unrestricted zone. Any person or business from any country can register a domain name in real-time and host it with any provider. There are no documents or manual action required, just like the .com!

4.    What can you tell us about the domain growth of .ae? Have there been any particular developments and milestones in the last two years?

Earlier this year, the local regulator, The Telecommunications and Digital Government Regulatory Authority (TDRA) which manages the .ae registry (aeDA), announced the registration of 15,000 new names under the national domain (.ae) in the year 2021, bringing the total number of registered names to 237,000 as of the beginning of 2022. This increase confirms the confidence of companies, entrepreneurs, and investors in the advantages provided by the national domain, drawing its strength from the reputation of the UAE as an active economic hub, with its global and regional standing.

5.    A quick research on which companies are online with a .ae domain shows that everything from a small cafe with delivery service around the corner to various services and brands is represented. How would you describe your target audience? Who are the owners of .ae domains?

Our customers include  a young, 100% digital nomads who intends to revolutionize the world, retailers of every nature – a trendy coffee shop, a car body shop, a furniture store selling antiques, and grocery stores – governmental organizations, individuals offering services such as yoga or tennis lessons, large corporations, and businesses operating in a wide range of industries such as constructions, health, hospitality, media, crypto, travel, and others. Thanks to the constant diffusion of digital solutions and services, we have been able to address the constantly evolving needs of a growing community of businesses and entrepreneurs operating in the UAE, the MENA region, and internationally.

To be 100% honest, I find elements of pride and personal satisfaction when customers from the US or Europe rely on AEserver’s solutions for their digital needs: it’s an indirect confirmation of the excellent work done so far.

6.    E.g., in Germany or other European countries, users generally trust their ccTLDs a lot, so having an online presence in the respective ccTLD is essential. At the same time, in the US, not too many companies care about .us. How high is the relevance for companies and acceptance of .ae in the population?

The .ae domain name leads the way here. Plenty of incredible and short names are available for registration at regular prices; hence, this is the first choice for new and existing businesses looking to target the local audience. The name is very trusted as a government regulator backs it. Domain registrants are confident that by booking a .ae domain name, their rights are secured by strict and transparent policies. The UAE is well known for having well-written policies based on best international practices. The registry coined a creative term for this purpose: “If it’s in the UAE, it’s gotta be . AE”.

As in many other countries, brand protection is highly regarded in the UAE. Therefore, it is common for our customers to secure several regional ccTLDs and the most popular international gTLDs (typically .com & .net), ensuring their nascent ideas or existing businesses can successfully scale in the digital space.

7.    What role do domains play in the marketing mix of companies? How vital are domains in the age of social media?

Let me reiterate that while domains still represent a significant portion of the AEserver business, our portfolio of services and solutions is much broader than just domains. That’s key to addressing the variety of customers’ needs who have embarked on their digital journeys. Let me share two examples: a nascent and an established and growing business.

Choosing the right domain is critical when incorporating a new idea. As mentioned before, brand protection might translate into identifying several permutations of the domain name with necessary extensions. Over the years, new domains may be added to the original portfolio: more realistically, though, as the business matures and evolves, other digital services become more central and relevant to running the operations successfully. Back-up solutions, productivity tools, CRM services, and security products are a few of the logical additions a growing business should consider over time.

At AEserver, we address all these needs according to the evolution of an existing business, providing the right tools and – even more relevant –super professional customer care, often the killer feature.

8.    Now we’re building the bridge to the secondary markets: Are there still good .ae domains to register?

The short answer is yes. The number of .com domains is close to 175M, meaning 175 million different names (and URLs) with a .com extension. Therefore, the sky is the limit for .ae! While all the two letters and most of the three-letter names are taken, there is an ocean of great dictionary words. There is also an increased demand for .ae domains in the aftermarket. This can be witnessed by plenty of sales that have been reported to the public, and some names have fetched as much as mid-six figures USD$, which by the way, have been completed over Sedo’s platform.

9.    How do you rate the performance of .ae domains on the international secondary market?

The performance on the aftermarket has gone through the roof during the last 12 months. There have been two 6-figures publicly reported for sales: for $300,000 and for $101,000. However, most of the other sales remain private as we sometimes notice our clients doing internal transfers of domain names to another party, and they mention the reason as “sold” when new ask.

Overall, there have been over 100+ public reported sales in the .ae aftermarket; the average sale price was around $13,000.


10.    When we meet people at trade shows and conferences worldwide and explain our business model – domain trading – we always meet people who don’t know that you can buy and sell domains on the secondary market. What are your experiences with the public knowledge of a primary domain market and a secondary domain market in the Middle East?

I guess that the situation doesn’t differ from any other advanced market. Awareness is high among industry experts, probably average in large organizations, and low among end-users. Educating our customers is one of our goals at AEserver. We regularly produce original content on various subjects to inform our customers and provide inspiration. We will soon make broadly available a series of articles to introduce, educate and explain the benefits and opportunities offered by the secondary market offering concrete examples and a detailed How-To guide to remove upfront any fear and doubt on how to operate in this space. It is also important for clients to correctly interpret the rule & regulations of owning a domain name to be sure that the rights & the investment are protected.

There is an increasing demand for valuables & digital assets such as unique mobile numbers, short number plates, NFTs, etc. It’s just a matter of time for the domain names to become a popular asset to own and showcase!

11.    What advice do you have for businesses that need a .ae domain, and what advice do you have for investors looking to add .ae domains to their sales portfolio?

Let me share with you one of the many unique traits of the UAE & the region: Fancy Plate Numbers. Local drivers are willing to pay premium prices for car plates with distinctive combinations of letters and digits. In 2021, a bidder paid over $10M for a single-digit Dubai plate. So, my first advice would be to be creative and descriptive at the same time, knowing that an efficient SEO strategy starts from a well-conceived domain name.

If what you have in mind has been previously registered by someone else, don’t be afraid and carefully evaluate your options in the secondary market. Investing in the right domain name is a wise marketing move with positive repercussions and ROI over time.
Brand protection is another suggestion, focusing on current and potential future interest and expansion geographies.

The last utterly unbiased advice is … doing business with AEserver!!!
As mentioned above, there are still names available to register at AEserver and already registered names avalaible for sale: See the full list here.

Thanks Munir for taking the time and sharing your knowledge with us!


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The Telecommunications and Digital Government Regulatory Authority (TDRA) announced the registration of 15,000 new names under the national domain (.ae) in 2021, bringing the total number of registered names to 237,000 as of the beginning of 2022.

This increase confirms the confidence of companies, entrepreneurs and investors in the advantages provided by the national domain, drawing its strength from the reputation of the UAE as an active economic hub, with its global and regional standing.

Commenting on these figures, Eng. Abdulrahman al-Marzooqi, Director Policies and Programs Department at TDRA, said: “An internet domain and website act as the official presence of an organization or company online, keeping it in touch with the whole world. Since a website is an important asset for any organization, the .ae domain allows the organization to present itself as part of the highly reputable economic environment of the UAE, bringing the organization many prospects for growth and interaction with the world.”

Mr. al-Marzooqi confirmed that the team at TDRA is constantly working on managing the national domain name and facilitating its access to all who wish to make use of it, saying: “The .ae Domain Administration (aeDA) is constantly working to provide the best user experience and the necessary support services through authorized agents, where registration is fully automated and processed without human intervention in just a few minutes, which positively reflected on the .ae turnout, as shown by the figures today.”

TDRA pointed out that “.ae” aims to enhance leadership of local companies and support strategies of organizations in the UAE. aeDA is also working on “.ae” policy development in line with international best practices, as well as providing technical support around the clock, monitoring by the support team and quick communication with registrars and registrants in the event of an emergency.

aeDA was established in 2007 by TDRA in the UAE as the regulator and registrar of the .ae ccTLD., and the Arabic “.” domain name. aeDA is responsible for the control and implementation of all policies related to the operation of UAE’s top-level domain “.ae” and ., in addition to overseeing the operation and organization of the registration system in service of all parties.


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Over 42,000 people, representing leading tech companies from around the world, gathered in Lisbon, Portugal this week for the massive Web Summit 2021 conference that ended Thursday (November 4). Intis Telecom, the new owners of (just purchased in a $3.8 million transaction we told you more about earlier this week), was there to showcase their new prize acquisition.

Intis is now using to sell third-level domain registrations under the marquee name. For example, names like can be registered at a retail cost of $49. Intis also owns the UK.IT and throughout this year the company has been buying up two-letter .IT domains in other extensions including .hn, .to, .ax, .sb, .uy, .tn, .by, kz, .ae and .broker with the prices they paid for IT in those TLDs ranging from $2,000 up to $25,000. The new 3rd level registration service will be offered on all of those extensions as well.

Read more pm DNJournal

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Abu Dhabi has just announced its official internet domain name. The Capital’s digital identity in the virtual world is now .abudhabi, and this domain name will be used to promote the emirate locally, regionally, and internationally across tourism, culture, and economy sectors.

The domain name is accessible to all citizens, residents, and employers, as well as for organizations interested in local business opportunities, events, festivals, and fairs hosted annually by the emirate.


To register a .abudhabi domain name, follow the steps here.

Commenting on the announcement, Mohamed Abdelhameed Al Askar, Director-General of Abu Dhabi Digital Authority, said: “We are very pleased with our adoption of the .abudhabi domain, which highlights the fact that the Emirate of Abu Dhabi is proceeding with confidence and speed in the process of digital transformation, based on the ambitious vision of our wise leadership to build and shape the digital future of the emirate in a way that supports innovation, the application of digital solutions and effective initiatives that strengthen the economic environment in the Capital.”

Al Askar added: “This initiative contributes to elevating the UAE’s Global Innovation Index status and promotes Abu Dhabi in the tourist, cultural and economic arenas through this distinctive domain name, an attractive factor for companies interested in business opportunities and local and international events and fairs hosted annually by Abu Dhabi.”

Al Askar has called on all companies in Abu Dhabi to register and reserve their domain names. To date, more than 550 names have been registered to the .abudhabi domain, and the number is growing daily.


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The Telecommunications and Digital Government Regulatory Authority has announced its new brand identity, which is in line with the directives of the wise leadership represented in Decree No. (23) issued on September 27, 2020 to amend some provisions of the Decree Law No. (3) of 2003 regarding organization of telecommunications sector. The amendment includes addition of the “digital government” to the responsibilities and name of the Authority.

The new identity reflects the central role of the Authority in line with the orientation of the UAE over the next fifty years, which includes accelerating the pace of digital transformation in the UAE and shaping a future based on advanced technology supported by artificial intelligence, smart cities, and a knowledge-based society and economy.

The announcement was made in a virtual press conference held by the Authority in the presence of H.E. Hamad Obaid Al Mansoori, Director General of the Telecommunications and Digital Government Regulatory Authority, leaders and employees of the Authority and media representatives.

The Authority had launched a series of brainstorming workshops and consultations to choose the new brand identity of the Telecommunications and Digital Government Regulatory Authority. The new identity is aimed to have a set of well-established meanings such as trust, leadership, innovation and future foresight. At the same time, the identity is aimed to reflect simplicity and aspiration towards customer happiness. The new design came as a result of these internal consultations and activities, and as a summary of the meanings to be implied in the Authority’s orientations for the next phase.

On this occasion, H.E. Hamad Obaid Al Mansoori, Director General of the Telecommunications and Digital Government Regulatory Authority said: “We are proud of the high confidence given by the wise leadership to the Authority by adding digital government to its name. We see this as a mandate we are honored to carry out, and as a challenge that we place at the top of our missions for the next phase. We insist on achieving success as we did in our previous tasks under the guidance of our wise leadership and with the support of the national teams in the authority and other government partners in digital transformation. We also depend on support of our ICT sector partners, who held the responsibility with us and contributed to the country’s leadership in ICT.

He added: “Today we launch the new identity of the Telecommunications and Digital Government Regulatory Authority, which expresses the Authority’s aspirations for the next 50 years. It is embodied in the investment of the Fourth Industrial Revolution and 5G potential for enabling digital government and achieving digital transformation. Digital transformation is now a strategic social and economic program aimed at facilitating people’s lives, and providing them with quick solutions and services around the clock.”

Ms Ahlam Al Feel, Director of the Authority’s Corporate Communications Department highlighted the implications of the new brand identity, saying: “We made the new brand ends with the letter A on purpose. It is the start of the English alphabet and it is the end goal for the UAE citizens whose final objective is always the 1st place.”

She added: “The Authority leadership wants to convey an important message by this brand: “We are inspired by our leaders to start from the dream and the vision. We write our story from the last chapter, and then we start the journey of implementation.”

The new logo of the authority is attractive and modern with a lot of prestige and power. It tells a visual color story that symbolizes communication and correlation. It reflects the image of optical fibers, and their impact on the advanced telecommunications sector.

The new logo clearly expresses the long-term future vision of the Telecommunications and Digital Government Regulatory Authority. It is simply abbreviated as (TDRA). It easily pronounced in both Arabic and English.


Read the whole article at: TDRA

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Millions of people all over the world browse the internet every day. They browse it by typing in something called a domain name into the address bar of the web browser. The browser and technology behind it then get you to the website you wanted. But how exactly do domain names work and what are they anyway?

What are domain names?

The simplest way to put it is: if your website is a house, a domain name is your address. A domain name is the address people type into the browser URL bar to get to your website. For example, for, the domain name is

Although they might look identical, a domain name and a URL are two different things. The domain name is the actual name of the website, for instance,, whereas a URL is the entire path of a website that leads you to a particular page like

Basically, the URL is the complete internet address used to locate a specific page and it includes the domain name.

The two most common types of domains are top-level domains (TLDs) and country-code top-level domains (ccTLDs). TLDs are well-known domain name extensions, like .com, .net, and .edu. Meanwhile, ccTLDs are country-specific domain name extensions, such as .uk or .fr.

Every domain name has a suffix that indicates which TLD it belongs to.

Choosing your domain name

When registering your domain name, it is important to choose a name that is unique, short, memorable, easy to remember and relates to your business with the matching keywords.

This, however, is challenging today since most of the “good” names are taken. Every supercar business wants to name their website but by nature, domain names are unique and only one party can hold a name at a time.

This is where creativity and innovation come into place.

At the launch of the internet, only a few domain extensions existed such as .com and .net. And then came country level domains like .ae.

But the geographical connect can also be made extending the domain name by adding a keyword such as

In line with the trend of geographical names coming to this space, UAE capital Abu Dhabi has also recently introduced .abudhabi as a top-level domain name to drive the emirate’s global promotion, boost online business and bring more attention to the country.

Registering your domain name in the UAE

In the UAE, the Telecommunications Regulatory Authority (TRA) is the regulatory body and registry operator for the .ae country code and .Emarat (Arabic) domain name.

You can register a domain ending with .ae or .Emarat (Arabic) from 22 accredited registrars as well as the two telecom operators, Etisalat and du.

Regarding the other top-level domains such as .com, you can choose from global and local registrar companies. Each top-level domain and country-code top-level domain is delegated to a registry, which is responsible for operating and setting all policies.


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The US-based technology giant opened a first in the world artificial intelligence centre for energy in Dubai, so it could develop technologies to be used globally.

The virtual inauguration of the centre took place on Wednesday and is based at the company’s office in Dubai Internet City. Microsoft Energy Core, the centre’s name aims to start developing AI-focused technology beginning from September.

“It’s a global initiative … Microsoft’s first centre to focus solely on energy and sustainability … majorly we will be exploring AI and cloud computing,” said Omar Saleh, Microsoft’s Middle East and Africa head of energy and manufacturing.


Read more: The National

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Google – one of the world’s most popular Internet search engines – has launched four new country-specific domains – one of which is the ‘ae’ domain of the UAE. The three others include Singapore, Greece and Finland.

When a UAE-based surfer clicks for Google, its advanced software recognises the origin of the request as coming from the UAE. It instantly produces its ‘ae’ webpage which is in Arabic.

To access the English language page, a Net surfer needs to click on the ‘Google in English’ option or go to the master Web site of

“We are delighted to announce that as part of Google’s ongoing effort to make its search services available to people throughout the world, the company launched four new country-specific domains including: Finland, Greece, Singapore and the UAE.

“These new sites offer a localised interface and enable users to restrict searches to pages from their respective countries,” said Debbie Frost, Google spokesperson.


Read more at: Gulf News

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Even though Arabic language is booming and is one of the fastest-growing languages globally, it is still facing access challenges online.

In 2013, Internet Corporation for Assigned Names and Numbers (ICANN) rolled out domain names in Arabic, Chinese, German, Russian and Cyrillic scripts.

When Russian and Chinese Top-Level Domain names have grown in leaps and bounds, Arabic domain names and country code top-level domain (ccTLD) of UAE (.emarat), Arabic equivalent of .AE domain extension, .Al Saudia for Saudia Arabia and .Misr for Egypt did not grow correspondingly and did not close the gap between the Arabic content and the Arabic user.

Top-Level Domains are letters after the final dot of a domain name like .com, .ae and .net while “.Shabaka” (in Arabic means .web) was the world’s first Arabic new Top-Level Domain (TLD).

Top industry experts said that the key reason is due to the lack of Arabic content online despite the growth in Arabic speaking population.

“The other reason is universal acceptance. Most of the e-commerce and online banking platforms accept emails in ASCII or Latin characters and does not recognise Arabic or Chinese email ID address. People go and register for domain names in Arabic but there is a limitation in how they could use the domain names because domain application of a domain name is email and if you want to use your email ID in your local language and if you are not able to do that, then it is a problem,” Baher Esmat, ICANN’s vice-president for stakeholder engagement in the Middle East, told TechRadar Middle East.

Despite great efforts from the ICANN and the domain managers in the countries to spread awareness on these domains, Munir Badr, Founder and CEO of AEServer, one of the accredited domain name registrars under the TRA for .ae, said that the general public and businesses, in general, prefer to use the common domain extensions in the English language as they are by far more popular, easy to type and use by everyone and in some cases cost less to register compared to the IDNs.

Esmat said that some Gulf Cooperation Council countries, apart from Saudi Arabia, Egypt, Morocco, Iraq, Sudan, Somalia have a large Arabic-only speaking population and they use mostly Arabic language on their mobile phones and social media.

From an ICANN’s point of view, he said that the organisation’s role is to ensure that domain names work securely and stably.



Internet penetration rate in Middle East

“When communities around the world ask ICANN to make domain names in different languages, ICANN has to respond to their needs. Whether the domain names are working or not is ICANN’s business or our responsibility,” Esmatsaid.

According to ICANN, the largest country-level domain names, in terms of registrations, are China and Russia.

“When we have millions of domain names in China and Russia, we have less than 1,000 TLDs in Arabic in Saudi Arabia and other GCC countries. This may change as our region is the fastest-growing region on internet usage globally,” he said.

According to Internet World Stats, the Middle East had a population of 258.37m as of April last year and out of this, 175.50m are internet users, which translates to 4% of the total internet users globally.

The internet penetration rate in the Middle East stands at 67.2%, higher than the rest of the world at 56.5% and higher than the global average of 56.8%.

According to Ethnologue, Arabic is the fifth most spoken language in the world in 2019 with 319m after Chinese, Spanish, English and Hindi.

Badr said the low usage is mainly due to lack of interest from the registrants.

“If we look at Dubai in general, the language of business is English and with a high ex-pat population, many of the business decision-makers are well aware of the domains and had prior experience by using a generic domain name such as .com or .net or country-level domains (ccTLD) so they will opt for a .ae name and a .com name as a bundle and both in Roman script,” he said.

On the other hand, he said that .ae is one of the best performing domains in the Mena region with over 230,000 domain names registered and is extremely popular within the UAE and it is also cost-effective and easy to register.

However, he said that there is lack of awareness and no big or well-known brands or government agencies are using such domains.


Read more on Tech Radar.

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TRA Reveals the Market Shares of the National Domain (.ae) Registrars

The Telecommunications Regulatory Authority (TRA) has revealed the market shares of its accredited registrars, and as well as those responsible for managing registration processes in the national UAE domain (.ae), for the first half of 2017.

According to the report issued by the national Domain Administration Department in TRA (.aeDA ), the number of companies that monitors the registration process reached 23 accredited registrars. Etisalat came first with 73% of the market shares, followed by Instra with a market share of 6.4%, and AEserver in the third place with 5%.

Commenting on this report, H.E. Hamad Obaid Al Mansoori, TRA Director-General, said: “The UAE national domain (.ae) is one of the distinguished aspects of UAE’s online presence. We perceive a growing interest from the private sector companies in registering their national domains, which reflects the UAE’s market position and reputation. It also reflects the wish of these companies to enhance their association with the UAE’s name. The use of the national domain is a clear indication of its relevance to reliability and credibility for companies operating in the country, as it increases the customers’ confidence.”

Furthermore, Engr. Mohammad Al Zarooni, Director Policy & Programs Department in TRA, said: “We have taken many steps to enable customers to complete their registration in the national domain, within no more than 3 minutes. These efforts have contributed to the rate increase of companies’ demand for registration. Achieving the top position in the Arab region in terms of registrars in the .ae domain is a motivation for further achievement.”

The Domain Name Administration (.aeDA ), the regulatory body and registry operator for the .ae domain, a subsidiary of TRA, is mandated to manage the national domain (.ae) and the Arabic domain name (امارات. ). The .aeDA is responsible for developing and implementing the .ae domain’s policy, as well as developing, upgrading and marketing the .ae domain, accrediting and managing the registrars, educating the public, promoting and enhancing the .ae domain, facilitating relevant dispute resolution policy and representing .ae domain

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